视频共享,web2.0又一个前途未卜的战斗

如火如荼的web2.0突然之间来到我们身边,一时间成为互联网上最受关注的话题,不过至今web2.0似乎仍然还停留在光打雷不下雨的阶段,大家都只是在不断的进行着圈地抢人,希望能够在这块蛋糕成熟出炉的时候分到一杯羹。而在这中间,炒得最火的就是以博客为主的MySpaces,新浪、博客中国、MOP等均在这上面大做文章。而今,在博客竞争并未分出胜负的情况下,以视频共享为核心的MySpaces概念正在逐渐的成为新的主角,在仅有文字和图片的博客中得不到充分展现的个性以及满足有了新的表现方式,这场战斗目前已经悄然展开,并且更加激烈。

中国互联网起步晚,这似乎也造就了今日国内互联网的一个普遍现象,那就是抄袭和仿效国外互联网模式,这样的现象和案例不胜枚举,当然,“站在巨人肩膀上”、“去其精华、去其糟粕”之类的口号还是可以让我们找个自我心理安慰的,反正中国人的语言和文化就是这样具有魅力,什么事情同样的说法能有不同的理解。在这里,我们不多讨论国人拷贝国外模式的话题。 在今天这个刚兴起的web2.0时代,国人仍然在不断的沿着这条老路寻找和尝试着,MySpaces的成功无疑大大的刺激了国内web2.0的发展,博客几乎就是一夜之间占据了我们的网络生活的大部分空间。而视频共享的兴起,跟国外类似youtube这样的成功模式同样有个密不可分的关系。

我知道youtube的时间不是很久,很喜欢他们broadcast yourself的口号,当时感觉国内一定会在不久就会出现拷贝,果然不出所料,也就几天前,tvix.com的发布完全印证了我的猜测,对比两个网站,tvix几乎就是个youtube的汉化版,虽然某些细节功能有增减,但怎么看都能看出两者间的联系。不过在视频共享这个模式上,国内走在tvix之前的网站已经不少,这块还没有真正吃到嘴里的蛋糕到底会怎样呢?

Gray的土豆应该算是国内做视频共享比较早的先行者之一,过去了一年多,土豆的发展没有想象中的快,当时对手的出现速度却快得惊人,56.com、前一段替胡戈发布最新视频的6间房、网友天下。。。还有前面提到的tvix.com,这些角逐在视频分享这块阵地上的对手之间并没有特别大的差异,主要的模式仍然是制作和发布以及共享视频,目前大都在努力的争取流量和用户,对于这场战斗,虽然都力推自己若干特色,对前景都非常乐观,但谁能笑到最后真的很难说。

视频共享作为MySaces概念中博客的延伸,虽然感觉比以文字和图片为主的博客更能吸引力,也很受用户的欢迎,但是需要付出的成本和承担的风险显然也高了很多,流量和硬件的投入超出我们的想象,虽然今天有类似p2p之类的技术,但是面对运营商在政策方面的不稳定性,同样承担有风险,最新的Macromedia公司flv技术倒是能提供很好的解决方案,具体运营过程中情况如何还只有他们自己清楚。加上视频在面对隐私、版权等问题上存在的风险,这场战斗具有了太多的不确定性,加上本来盈利模式并不清晰和成熟,我对他们的前景表示担忧。

4 thoughts on “视频共享,web2.0又一个前途未卜的战斗”

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